Kingspoke Custom
Editorial Services Rendered:
Brand Voice
Website Copy
“This combination of strength and near weightlessness makes RLR as versatile as it is efficient.”
APPROACH
Kingspoke Marine is a rigging solutions and marine consulting firm located in Newport, Rhode Island. Born in the fast-paced world of international yacht racing, Kingspoke fabricates completely custom rigging systems for today’s fastest and most high-tech Maxi racers. The approach to copy we took here was that of precision and cleanliness. Leaving some of the more flowery language behind, we wanted the words to be structured as Grand Prix sailboats are designed and equipped— everything is lightweight, strong, and serves a distinct purpose.